Thinking January 13, 2026

Meet Bobby O’Connor: building stronger partnerships across global healthcare

By
Ensera

As Chief Commercial Officer, Bobby O’Connor leads Ensera’s global sales teams across pharmaceutical services, medical device contract manufacturing, and orthopedics.

Bringing over 20 years of experience leading commercial teams across global healthcare, Bobby’s mission is clear: to ensure we deliver tailored solutions that meet the complex and evolving needs of our customers, fast, flexibly and without compromise. In this Q&A, he shares his views on customer expectations, how Ensera’s structure creates real value, and what makes care our strategic advantage.

You spend a lot of time meeting customers around the world. What are the key themes you’re hearing?

While markets can look very different, we’re also seeing many similarities across regions and industries: quality, speed and supply chain security. Whether we’re supporting the launch of a new drug-device combination product or a high-precision minimally invasive surgical device rollout, our customers want confidence that we’ll deliver on time and to spec and that we’ll handle their challenges without letting them derail outcomes.

There’s also a big shift toward regionalization. Many of our customers want to manufacture closer to their target markets. With sites across three continents and a globally harmonized quality system, we’re well-positioned to meet that need.

Photo of Ensera team at Compamed tradeshow
The Ensera team at Medica / Compamed 2025

Why is the design-to-manufacture model so important right now?

Because it’s a direct response to what our customers are asking for. When they choose a CDMO, they want to know we understand the full journey, from early design inputs through to manufacturability and downstream implications.

Our ability and deep understanding of integrating design, development and manufacturing helps customers make better decisions earlier, which leads to better products, delivered more efficiently. And even at manufacturing stage, our design team’s expertise in Human Factors validation is a great example of how we can provide added value in helping our customers get their project up and running as seamlessly as possible.

This broader design-to-manufacture capability was a key driver behind our name change, as the previous name didn’t reflect the full breadth of our enhanced service offering. It’s a strong differentiator for Ensera and one we’re continuing to invest in.

You’ve been building and growing Ensera’s commercial team over the past 18 months. Can you talk us through how the team is structured and how this supports Ensera’s customers?

We’ve built our commercial organization around three core pillars: sales, marketing and commercial support. Each is aligned by the end market across pharma, medical devices and orthopedics, to ensure our customers always work with experts who understand their space.

That structure helps us respond faster, tailor our solutions more effectively and ensure consistency in how we go to market. Behind every customer-facing team, we’ve also built a strong support function, encompassing estimation and costing, as well as internal account management, so our teams can focus on building relationships and solving problems.

What’s your favourite part of the role?

I’ve always been a builder by nature, whether this be a builder of teams, strategies or customer relationships. Seeing people recognize the potential of Ensera and being part of turning that potential into action is incredibly rewarding. We’re in a period of real, rapid growth, and it’s very exciting to be part of shaping what comes next.

Which Ensera value resonates most with you and why?

When I think of our values, the one that resonates most with me has to be Care. It’s something customers consistently notice when they meet our teams or visit our sites.

We take a lot of pride in the work we do, with a shared sense of purpose and a commitment to doing things right, because we know that the products we make have a direct impact on real people’s lives. That mindset underpins everything we do, and is a key reason why people choose to work with us.

  • Ensera at CPHI Frankfurt 2025

What excites you most about the future of Ensera?

I’m excited about realizing the full potential of the business. We’re expanding our capabilities, growing our customer base, and deepening our offer, especially in the design-to-manufacture space. We’re still early in our journey, but the direction is clear, and it’s leading somewhere really exciting.

At Ensera, how we partner matters. By aligning global teams around a customer’s specific route-to-market challenges and working as an extension of their team, we can deliver tailored solutions that move fast, adapt easily and deliver with consistency. Across design to manufacture, we’re built to solve complexity and accelerate our customers’ success in healthcare markets worldwide.

On a personal note

Bobby is a lifelong sports fan and has played rugby for an incredible 42 consecutive seasons. When he’s not leading commercial teams at Ensera, you’ll often find him on the sidelines coaching, bringing the same teamwork and drive to the pitch as he does to Ensera.

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