Digital UX and UI design
The digital user experience (UX) is integral to many of our product solutions, either as embedded user interfaces (UI) on devices or as digital tools as part of connected product ecosystems. Our expertise with UX and UI design enables creative solutions, designed with your user in mind
The impact of digital technologies
In today’s world, digital technologies allow access to valuable data and powerful AI tools, delivered to users as products and services that reflect their needs and workflows. Our UX designers work within our multidisciplinary design and product development team, enabling us to consider the digital touchpoints as an integral part of the overall product solution.
Defining the project direction
Before developing the features of your digital solution, it’s important to understand the real user needs, and where the opportunity to add value exists. We can work with you to explore the market and define the direction, through steps such as:
- Market landscaping and product audits
- User journey mapping
- User needs and use specifications
Designing digital products for human interactions
Using collaborative design tools, we create information structure, screen design and workflows. All of our design concepts are based on the desired outcomes and grounded in principles of usability.
Key features include:
- Information architecture
- Logic and workflow mapping
- Screen design and screen flows
- Visual design
Iterative UX prototyping
We bring your product to life with rapidly built prototypes, developed via our interactive design tools. These enable us to share concepts with our customers as well as with software development teams for review. Additionally, this allows us to test design hypotheses in practice and with representative users.
This process often involves:
- Cross platform interactive prototypes
- Iterative early-stage usability testing
- Formative Human Factors usability testing
- Summative Human Factors
- Validation testing
- Handover with development teams
Rigorous usability testing
Testing with users is essential to ensure that design assumptions work in the real world, with real users. We can conduct usability testing to a range of levels of rigor and fidelity – from informal preference testing through to Formative and Summative human factors engineering evaluations with end-users which may form an important part of requirements for regulatory approvals.
Tests may include:
- Informal iterative testing
- Formative usability testing
- Summative validation testing
Design for software development
By aligning with the development team from the start, we ensure a smooth transition to the final product. Our digital design team work closely with our software development team, and are comfortable collaborating with customer teams or external development partners, meaning you’ll receive an accurate interpretation of your product vision that matches the design brief we’ve built together.
Discover our previous work
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Case study
Transforming a 1,000+ SKU orthopedic portfolio into sterile-packed, single-use products
Learn how we transformed a 1,000+ SKU orthopedic implant portfolio into sterile-packed products with optimized sterile barrier packaging, enhanced cleanroom end-of-line and sterilization services, reducing waste and enabling faster, safer delivery to surgical teams.
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Case study
Extending the lifecycle of single-use advanced tubing systems
Discover how a technical transfer to Malaysia, combined with localized sourcing, cleanroom assembly, and full sterilization management, reduced MIS tubing lead times and prevented product discontinuation for an EU-based medical device manufacturer.
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Case study
Accelerating European market entry for Asia-manufactured biosimilars
An Asian biosimilar company needed a flexible European localization partner capable of converting large bulk batches into many small, country-specific SKUs at speed. We delivered a cold chain-enabled solution designed for agility, complexity and accelerated market entry.
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Get in touch
Find out how we can help you achieve the best results in the shortest time, quickly turning over development cycles to ensure maximum uptime for your products and services.